Miss Me Jeans Advertising Campaign Lauren Beader Marketing Copywriter Boston MA

Miss Me Jeans - Keep on shining.

The Problem: Miss Me Jeans wanted to stand out and show people how they're more than just your average jeans. 

The Insight: Miss Me is known for the rhinestones on the back pockets of their jeans. They shine, and so do you.

The Solution: An international campaign to rebrand Miss Me as an empowering brand that celebrates women, encouraging them to "keep on shining".


Art: Stephanie Thayer.  Copy: Lauren Beader.

Miss Me Jeans Advertising Campaign Lauren Beader Marketing Copywriter Boston MA
Miss Me Jeans Advertising Campaign Lauren Beader Marketing Copywriter Boston MA

    

Miss Me Jeans Advertising Campaign Lauren Beader Marketing Copywriter Boston MA
Miss Me Jeans Advertising Campaign Lauren Beader Marketing Copywriter Boston MA

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