CliffsNotes Advertising Campaign Copywriter Boston

CLIFFSNOTES

Print and digital campaign

CliffsNotes was "old news" and no longer appealed to young students. But they offer the most accurate book summaries out there.

 

So we created series of fun and approachable ads to show why we need them. (We had to use 'Get lit quick'). 

Art director: Alexandra Hammarstedt

CliffsNotes Advertising Campaign Copywriter Boston
CliffsNotes Advertising Campaign Copywriter Boston
CliffsNotes Advertising Campaign Copywriter Boston
CliffsNotes Advertising Campaign Copywriter Boston
CliffsNotes Advertising Campaign Copywriter Boston
CliffsNotes Advertising Campaign Copywriter Boston